World!

hello,

My name is Tony. I live in San Francisco.
This is what I do.

RECENT WORK

Deja Vu – Julien

motion graphics

A video project for the band Julien of Seattle/Rome. They wanted a visual piece that could be used during their live performances. The only direction that was given was “to have fun”.


created at: www.tonypaves.com
  • Motion Graphics
View Project
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Viator

mobile app

Viator is a travel company that sells unique experiences to travelers around the world. The Ultimate Experience Guide is an inspiration source that shows users different destinations in the world, providing user generated photos and reviews to showcase tourist attractions.


created at: Hot Studio
  • Visual Design
View Project
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Yahoo! Advertising

website design

Yahoo! Advertising is the online source for potential ad buyers on Yahoo!’s online properties. This website provides advertisers with solutions, examples, videos, and industry insight to guide their businesses in the right direction.


created at: Goodby Silverstein & Partners
  • Visual Design
View Project
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Mix Master Mike

website design

I was lucky enough to work with the legendary scratch DJ, Mix Master Mike. After convincing the client that a flash website was not needed, I concentrated on the initial concept of a side-scrolling website. I created the IA and visual design of the entire website. My good friend, Adam Chromicz, developed the site using jquery, ajax, php and “magic”.


created at: tonypaves.com
  • Art Direction
  • UX Design
  • Motion Graphics
View Project
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Fox Sports

website design

A major player in the sports broadcast arena, Fox Sports needed to improve their online presence for their national and regional online brands. I was part of the creative team at the Code And Theory SF office that created many rounds of visual design directions. The new look website was developed by Fox’s internal team and successfully launched in December of 09.


created at: Code And Theory
  • Visual Design
View Project
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Hip Hop DX

website design

Hip Hop DX is one of the internet’s oldest and most popular sites for all things of the hip hop culture. I worked as part of the creative team at Code And Theory SF to create the 7th version of their website. I contributed in the initial visual concept stage, but my sole duty was to design all the subsequent pages, working closely with the client to ensure his vision of the website was pixel perfect.


created at: Code And Theory
  • Visual Design
View Project
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Indecision 2008

interactive design

InDecision 08 was an e-card builder created for Comedy Central while working at Code And Theory. The application allowed users to create, share, and print their own cards. I created the Information Architecture and initial design direction that lived on the Comedy Central website during the 2008 Presidential Election.


created at: Code And Theory
  • Visual Design
  • UX Design
View Project
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Mobi TV

website design

MobiTV is a company that provides television for your handheld device. Code And Theory was/is hired to create interactive experiences that would span across multiple platforms.
As a creative team member at Code And Theory’s SF Office, I designed interfaces and demos to present to the client.


created at: Code And Theory
  • Visual Design
View Project
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Avastin

interactive design

Eveo Inc. created an interactive CD-ROM for Genentech’s pharmaceutical drug Avastin. This interactive presentation was targeted for doctors and sales representatives in the medical field and helped educate about the cancer fighting drug.


created at: Eveo Inc.
  • Visual Design
View Project
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Copeland Entertainment

website design

Copeland Entertainment is a Los Angeles-based DJ Booking Agency and Artist Management company that features a variety of talent in the music industry. I created the logo, website, and teaser video to appeal to the hip-hop audience, as well as the corporate music audience.


created at: tonypaves.com
  • Motion Graphics
  • Art Direction
  • UX Design
  • Brand/Identity
View Project
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Fuzzy Lounge

website design

Fuzzy Lounge Recordings is a music collective/label that caters to the electronic music culture with the objective of gaining recognition for the artists and distributing their music.


created at: tonypaves.com
  • Art Direction
  • UX Design
  • Brand/Identity
View Project
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Opticlash

motion graphics

Jacob at Punch-Drunk Productions asked me to create some visuals for his event called Opticlash, a VJ competition sponsored by the Seattle International Film Festival. The event places dueling VJs in a head to head battle, something that is popular in the European dance scene, but is just emerging here in the States.


created at: tonypaves.com
  • Motion Graphics
View Project
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Element Seattle

website design

What started out as a senior studio project in school became my first job out of school. Element was one of Seattle’s top nightclubs for electronic dance music from 2004 – 2007. I was in charge of creating and maintaining all promotional material, which included website, email marketing, printed flyers and advertising, and poster design.


created at: tonypaves.com
  • Visual Design
  • Art Direction
  • Motion Graphics
View Project
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Keystone Light

print design

Always Smooth…
I was hired by Trinity Inc. to help with the redesign of Keystone Light. I created visual solutions for the box packaging and can design. The clients eventually chose one of my design directions and was later tweaked during the revision rounds. The full designs can be seen at your local grocery store or at Keystone Light’s website.


created at: Trinity Brand Group
  • Visual Design
  • Brand/Identity
View Project
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Zima

print design

Zomething Different… Zima, the popular clear malt beverage from the early 90’s has reinvented itself and needed a refreshing new packaging design for its new flavors. As part of the creative team at Trinity, Inc of Berkeley, CA, the objective was to redefine the entire look of the brand without losing touch with its core consumer base.


created at: Trinity Brand Group
  • Visual Design
  • Brand/Identity
View Project
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zima-2

Album Artwork

print design

A collection of cd album artwork I’ve created through the years.


created at: tonypaves.com
  • Art Direction
View Project
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dj-chronus
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INFO

I believe design is a user-centric, problem solving process that blends aesthetics and functionality into effective and memorable experiences. I apply this to every project I take on, whether it be interactive design, motion graphics, or print design.

I have worked as an interactive/visual designer since 2004 at some of the leading agencies in San Francisco. Most recently I’ve worked at Hot Studio as a Sr. Visual Designer.

I am currently available for full-time design positions.


CLIENTS

A list of some of the brands I have worked for in the past.

  • carhartt
  • cba
  • comedycentral
  • coors
  • drpepper
  • foxsports
  • FSN
  • Genentech
  • gsk
  • hbo
  • hp
  • juniper
  • mobitv
  • mtv
  • remington
  • yahoo

CONTACT

580 5th Avenue #2
San Francisco, CA 94118

Email: design@tonypaves.com
Phone: 415.730.9409


THANK YOU :-)